Privacy Policy
Last Updated: January 2025
1. Introduction
Welcome to Viralister ("we," "us," "our," or "Company"). We are committed to protecting your privacy and ensuring you have a positive experience on our platform. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Services.
2. Information We Collect
2.1 Information You Provide Directly
- Account Information: When you create an account, we collect your name, email address, phone number, profile information, and payment details.
- Creator Information: If you're a creator, we collect your social media handles, follower counts, content portfolio, and bank account information for payouts.
- Brand Information: If you're a brand, we collect your company details, payment methods, contest briefs, and brand guidelines.
- Communications: We collect messages you send through our platform, including contest submissions, support inquiries, and communications with other users.
- Content: We collect video content, images, and other materials you upload or submit through contests.
2.2 Information Collected Automatically
- Usage Data: Device information, IP address, browser type, pages visited, time spent on pages, and click-through data.
- Cookies and Similar Technologies: We use cookies to remember your preferences and improve your experience.
- Analytics: Information about how you interact with our platform to improve our services.
- Location Data: General location based on IP address (not precise geolocation without permission).
2.3 Third-Party Information
- Social Media: If you connect your Instagram or TikTok account, we receive information from those platforms about your profile and content performance.
- Payment Processors: Stripe and other payment providers share payment information with us.
- Publicly Available Data: We may collect publicly available information about creators and brands to improve matching and recommendations.
3. How We Use Your Information
- Provide Services: To run contests, process payouts, connect creators with brands, and maintain our platform.
- Process Transactions: To handle payments, creator payouts, and subscription billing.
- Personalization: To recommend contests, creators, and brands based on your interests and performance data.
- AI & Analytics: To train our AI models that generate smarter contest briefs and performance recommendations.
- Communications: To send you updates, contest notifications, support messages, and marketing communications (which you can opt out of).
- Legal Compliance: To comply with laws, prevent fraud, enforce contracts, and protect our rights and the rights of our users.
- Improve Services: To analyze usage patterns and improve platform features.
4. Content Ownership & Rights
- Creator Ownership: You retain 100% ownership of content you create. Viralister does not claim ownership of any creator-submitted content.
- Brand Usage Rights: When a creator wins a contest, the brand receives the rights to use that content as specified in the contest terms.
- Platform License: By using Viralister, you grant us a non-exclusive license to display, promote, and analyze your content within our platform to improve services and show case studies (with your permission).
5. How We Share Your Information
5.1 Information We Share
- Creators & Brands: When you participate in contests, both creators and brands may see relevant information about each other (names, work samples, performance data).
- Payment Processors: We share payment and banking information with Stripe to process transactions.
- Analytics Partners: We use Google Analytics and similar tools to understand usage patterns.
- Legal Requirements: We may disclose information to comply with laws, court orders, or government requests.
- Business Transfers: If Viralister is acquired or merged, your information may be transferred as part of that transaction.
5.2 Information We Do NOT Share
- We do not sell your personal data to third parties for marketing purposes.
- We do not share payment details with brands or creators.
- We do not share your exact location without explicit consent.
6. Data Security
Viralister uses industry-standard security measures, including:
- SSL/TLS encryption for data in transit
- Secure password hashing and storage
- Regular security audits and updates
- Restricted access to sensitive data
- PCI DSS compliance for payment processing
While we take security seriously, no system is 100% secure. Please report any security concerns to support@viralister.com.
7. Your Rights & Choices
7.1 Access & Deletion
- You can access, update, or delete your account information anytime through your account settings.
- You can request a copy of all data we hold about you.
- You can request deletion of your account (some data may be retained for legal/financial reasons).
7.2 Email Communications
- You can opt out of marketing emails anytime by clicking the unsubscribe link.
- We will continue to send you critical account and transactional emails.
7.3 Cookies
- You can disable cookies in your browser settings, though this may affect platform functionality.
7.4 GDPR & CCPA Compliance
- If you're in the EU or California, you have additional rights under GDPR and CCPA, including data portability and the right to be forgotten.
- Contact us at privacy@viralister.com to exercise these rights.
8. Children's Privacy
Viralister is not intended for children under 13 (or the minimum age required in your jurisdiction). We do not knowingly collect data from children under 13. If we discover we have collected data from a child under 13, we will delete it immediately.
9. Third-Party Links
Our platform may contain links to third-party websites (Instagram, TikTok, Stripe, etc.). We are not responsible for the privacy practices of those sites. Please review their privacy policies before sharing information.
10. Data Retention
- Account Data: Retained while your account is active and for 90 days after deletion for backup and legal purposes.
- Transaction Data: Retained for 7 years for tax, accounting, and legal compliance.
- Content Submissions: Retained for the duration of the contest and 1 year after for dispute resolution.
- Analytics Data: Retained for 24 months for performance analysis.
11. International Data Transfers
Viralister operates globally. Your information may be transferred, stored, and processed in countries other than your country of residence. These countries may have different data protection laws. By using Viralister, you consent to such transfers.
12. Updates to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of significant changes by email or by posting a notice on our website. Your continued use of Viralister after changes constitutes your acceptance of the updated policy.
13. Contact Us
If you have questions about this Privacy Policy or our privacy practices, please contact us:
Email: privacy@viralister.com
Support: support@viralister.com
Mailing Address: Viralister Inc., [Your Address]
Data Protection Officer: dpo@viralister.com
Thank you for trusting Viralister. We're committed to protecting your privacy and helping you succeed on our platform.